A grassroots campaign by Labour activist and prolific tweeter Ellie Gellard (@BevaniteEllie) has left a short video produced for Labour conference in Brighton poised to be selected as the party’s next official political broadcast. Scrapbook has heard whispers that the TV debut of “Against The Odds”, which utilises archival footage of the party’s role in social and political change, is now being considered for at the very highest levels within Labour HQ.
A LabourList post by Gellard, who also blogs at The Stilettoed Socialist, precipitated steadily snowballing support for the move. An online petition now boasts more than 300 signatures, Eddie Izzard has tweeted his support and those who have emailed Victoria Street to back the video are rumoured to include Alastair Campbell, who has blogged his approval, saying “it’s a powerful reminder of why Labour values matter”.
If you haven’t seen it yet, you can check Against The Odds out below. Scrapbook’s favourite line is:
“They said the son of a miner would never become a minister. But no one told Nye Bevan.”
If the video is selected it would add to the growing list of blogger initiatives adopted by the party, including a campaign webchat with Douglas Alexander.
Fingers crossed.
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RT @BevaniteEllie BREAKING NEWS murmurs that #againsttheodds might make it! … (@psbook blogs here: http://cli.gs/dpD0U) >> I hope so!
Twitter activist @BevaniteEllie near victory: video poised to be ruling party's official broadcast
http://j.mp/1duI3t
RT @psbook Grassroots campaign nears victory as Labour HQ consider "Against The Odds" video for TV broadcast http://cli.gs/dpD0U
RT @psbook: Labour HQ consider "Against The Odds" for TV broadcast http://cli.gs/dpD0U
RT @psbook: Grassroots campaign nears victory as Labour HQ consider "Against The Odds" video for TV broadcast http://cli.gs/dpD0U
Rt @KerryMP RT @psbook Grassroots campaign nears victory. Labour HQ consider "Against The Odds" 4 TV broadcast http://cli.gs/dpD0U #xfactor
(via @bevaniteellie) RT @psbook: Labour HQ consider "Against The Odds" for TV broadcast http://cli.gs/dpD0U
RT @ericjoyce: (via @bevaniteellie) RT @psbook: Labour HQ consider "Against The Odds" for TV broadcast http://cli.gs/dpD0U
RT @psbook Grassroots campaign nears victory as Labour HQ consider "Against The Odds" video for TV broadcast http://cli.gs/dpD0U
RT @BevaniteEllie @ericjoyce @psbook: Labour HQ consider "Against The Odds" for TV http://cli.gs/dpD0U < + the nation vomits